Vijaya Pastala

Sector Livelihoods

Modal Hybrid

Status Alumni

Year Jan 2009

Under the Mango Tree

“Under The Mango Tree is a hybrid social enterprise that promotes beekeeping to increase agricultural productivity and provides market access to enhance income and improve livelihoods of marginal farmers in India.
Under The Mango Tree tackles both ends of the honey supply chain. Through its for-profit, UTMT Pvt. Ltd.,it sources high-quality organic honeys from farmer cooperatives, then packages the honey for sale direct to customers.”

Sustainable Development Goals


About the Social Entrepreneurs

Vijaya went to Mount Holyoake and MIT. Vijaya has worked with a number of non-profits like DFID & Aga Khan Foundation on natural resource management and livelihoods enhancement programs. Her professional experiences made her realise that long-term market linkages enable poor rural producers improve their quality of life.